Clydesdale Bank Plc – Case study
Studio B
Background
Clydesdale Bank wanted to create a revolutionary kind of retail space, seamlessly creating an interactive brand experience across all touch points. Press play to see the results.
Challenge
Our challenge was to help the brand redefine the sector through customer centred experience, which crosses both physical and digital engagement.
Our approach
Working with leading design agency Four By Two we translated this brief into an audio visual experience which encompasses a wide range of technologies including an LED ribbon, a five screen mirror wall, an object recognition touch table and interactive video wall – all powered by a centralised content management system. Facial detection cameras have been placed strategically throughout the space to monitor customer demographic, emotions & footfall.
